Postcards in Motion for Women In Their Self-Love Era

Postcards in Motion for Women In Their Self-Love Era

The season of love comes with its own set of nuances. Often shaped by expectations, plans, and gestures directed outward; to do something special for your loved one; to make...

A Love Note from Us this Valentine’s Day: Postcards in Motion Drop 2.0

The season of love is almost knocking on our doors. And the usual preparation is underway. But what if this year, the thought of Valentine’s Day starts a little differently?...
Shipra Vinay

Sustainable Fashion & Our 2026 Resolution: Choices with a Purpose for the Year Ahead

As we sat down with our resolutions for the coming year, the conversation started off with a question: “How many of the fashion trends we once rushed toward have actually...
Shipra Vinay
Your Christmas Capsule Wardrobe: 5 Dresses That Go from Brunch to Midnight

Your Christmas Capsule Wardrobe: 5 Dresses That Go from Brunch to Midnight

Christmas doesn’t arrive all at once. It settles in slowly, in mornings that begin later than usual, in plans made loosely over coffee, in the way time starts to blur...
Shipra Vinay
Sustainable Santa: How to Shop Guilt-Free (and Look Great Doing It)

Sustainable Santa: How to Shop Guilt-Free (and Look Great Doing It)

Christmas is coming, and with it, the age-old question: “What am I going to wear?” Only this year, there’s a twist. Instead of grabbing something flashy for one night of...
Shipra Vinay
The Hidden Life of Fabric: Understanding Waste in Sustainable Fashion

The Hidden Life of Fabric: Understanding Waste in Sustainable Fashion

For us, the making has always mattered as much as the final piece itself. Every step before something feels ready carries its own kind of work. The cutting, the measuring,...
Shipra Vinay

Capsule Wardrobe Essentials for the Modern Indian Woman

A capsule wardrobe is not just a line of clothes. It is a joy with a purpose, a tribute to mindful living, meaningfulness, and passion. To the contemporary Indian woman...
Shipra Vinay

How to Style Co-ord Sets for Women in 2025

Clothing often begins as fabric, but some pieces transform into experiences. Co-ord sets for women belong to that space where style becomes a story, effortless to wear, yet layered with...
Shipra Vinay

Eco-Friendly Manufacturing | Tips to Minimize Environmental Impact

Fashion, at its heart, is personal. It is the outfit that takes you back to a warm afternoon, the co-ord set that glides with you through an evening of milestones,...
Shipra Vinay
Weaving Ethics Into Every Seam: Our Founder on Responsible Fashion

Weaving Ethics Into Every Seam: Our Founder on Responsible Fashion

Responsible fashion is more than a passing phrase. It is a way of reconsidering how we dress not just what we wear, but how our clothes come into existence. It...
Shipra Vinay
Sustainable Fashion Glossary - Key Terms to Know

Sustainable Fashion Glossary - Key Terms to Know

In this world, we make conscious choices to define our common perceptions of our future. It is important to know how to speak the language of sustainability as an inseparable...
Shipra Vinay
Timeless Fashion Rules for Women: How to Look Classic and Elegant

Timeless Fashion Rules for Women: How to Look Classic and Elegant

Ladies, have you ever thought, what if your wardrobe didn’t just follow trends, but went beyond them? What if your favorite dress were not only reserved for one season, but...
Shipra Vinay