The Story Behind the Stitch

Endless Affair was founded to fill a gap in the market for timeless clothing. We transcend fleeting trends to offer eternal style, creating pieces that tell an everlasting love story. Our mission is to provide clothing that will love you forever.

Quality is at the heart of Endless Affair. Each piece is ethically made and crafted to perfection, ensuring you look and feel your best. Our timeless designs are meant to be wardrobe staples, accompanying you through all of life’s memorable moments.

We value your time, which is why we offer express shipping to meet your needs. With Endless Affair, expect impeccable style delivered swiftly.

Welcome to Endless Affair, where your wardrobe’s love story begins.

OUR FOUNDER

Meet Shipra, the heart behind Endless Affair.

With a background in venture capital, finance, marketing, and brand management, Shipra brings a well-rounded and considered approach to her work. She holds degrees in Economics and Psychology from New York University, and a Master’s in Brand Management from Milan, Italy — blending strategic insight with a deep understanding of brand and aesthetic.

What began as a love for quiet, lasting style eventually became something more — a way to bring thoughtful design and personal expression together. Endless Affair was built with that vision in mind: to create pieces that are less about trends, and more about feeling right — and staying with you. Today, it exists as a boutique brand dedicated to crafting timeless clothing with emotion and intention.

BEYOND THE STITCH

Plastic Neutral Program:

At Endless Affair, we believe style and responsibility go hand in hand.
Between April 2025 and March 2026, we helped recover 1,500 kg of low-value plastic waste — the kind that often goes unrecycled.
To put it in perspective, that’s the weight of nearly 100 stacked LPG cylinders.

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BEYOND THE STITCH

Packaging

Our mailer boxes are crafted from 100% recycled paper and are designed for reusability. The corrugated paper construction optimizes energy efficiency during production. Additionally, all our paper-based
printed brand collaterals are produced using 100% recycled paper.

BEYOND THE STITCH

Manufacturing

We partner with a local GOTS-certified micro-manufacturer to ensure minimal ecological impact and strict adherence to ethical labor standards. All trims comply with the Standard 100 by Oeko-Tex certification. Our vendor selection process is meticulous, ensuring transparency and ethical compliance at every stage of the supply chain.
BEYOND THE STITCH

Plastic Neutral Program:

At Endless Affair, we believe style and responsibility go hand in hand.
Between April 2025 and March 2026, we helped recover 1,500 kg of low-value plastic waste — the kind that often goes unrecycled.
To put it in perspective, that’s the weight of nearly 100 stacked LPG cylinders.

Know More

Packaging

Our mailer boxes are crafted from 100% recycled paper and are designed for reusability. The corrugated paper construction optimizes energy efficiency during production. Additionally, all our paper-based
printed brand collaterals are produced using 100% recycled paper.

Manufacturing

We partner with a local GOTS-certified micro-manufacturer to ensure minimal ecological impact and strict adherence to ethical labor standards. All trims comply with the Standard 100 by Oeko-Tex certification. Our vendor selection process is meticulous, ensuring transparency and ethical compliance at every stage of the supply chain.